Ginger Reichl

There are some kinds of businesses that are a part of their customers’ weekly, if not daily routine—grocery stores, drycleaners, and gas stations to name a few. Other companies, such as clothing and hardware stores or even restaurants, also typically attract mostly repeat business. As long these operations offer competitive prices, good service and are [...]

I’ve been doing a lot of presentations about social media, web 2.0 and online reputation management lately. After 50 minutes of running through the design of a social media strategy, policies and a variety of executions, I inevitably get the question, “How do you keep up with it all?”
The short answer is that we make [...]

I had the good fortune of meeting Summer Taylor at Leadership Florida’s first Connect Florida meeting in Orlando several years ago. As the Lead Dog of Good Dog/Bad Dog Creative Design, Summer is incredibly talented and provides exceptional service to her clients. But it was her vision to create biz-e-chicks with fellow entrepreneur, Liz Bollinger, [...]

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I met Jennifer Malin a couple years ago when I re-joined the Legal Marketing Association (LMA) after the local city group came back to life. She immediately impressed me as a seasoned professional who has a firm grasp on the unique challenge of helping lawyers develop their practices.
As Marketing Director of Shumaker, Loop & Kendrick, [...]