Comparing and contrasting the DNC in Charlotte vs. the RNC in Tampa

In today’s Charlotte Observer, Jim Morrill highlights some of the differences in how each city is planning for their respective political conventions next summer.
This front page story covers the 2012 Tampa Host Committees’s use of voluteer action groups to leverage the skills and experience of local professionals, basic security plans for the convention, fundraising strategies, and [...]

Gearing up for RNC marketing and events

Pinstripe Marketing was featured in two Republican National Convention stories in this week’s Tampa Bay Business Journal.
In the first, Planners: Visibility, outreach crucial to landing RNC business, Pinstripe president Ginger Reichl discusses how Pinstripe is positioned to earn business from companies and organizations who need event planning, marketing, public relations and social media assistance while in [...]

Pinstripe Marketing selected to participate on the 2012 Tampa Host Committee Communications Action Group

Pinstripe Marketing, a Tampa Bay-based communications firm has been selected to participate on the Communications Action Group, supporting the 2012 Tampa Republic National Convention Host Committee.
The 2012 Tampa Bay Host Committee is a not-for-profit organization that serves as the officially designated Presidential Nominating Convention Host Committee. It is not involved in any political activity and is [...]

Online Reputation Story - 8 On Your Side

In my online reputation presentation, I ask participants to Google themselves and see what they find. Google their name. Google their brand. Google the terms they want to be known for.
When a local news anchor wanted to do a story about online reputation, she went to Google to find a subject matter expert to interview. [...]

Tampa Bay Marketing Spotlight - Jenn Greacen

It can be a lonely as an entrepreneur. We push ourselves, create goals and milestones to hold ourselves accountable. Without management, we have to seek peers and mentors outside of our organizations to be confidants and sounding boards.
I found a friend and confidant in Jenn Greacen, founder and executive director of Red Frog Marketing. Our [...]

Legal Marketing Roundtable

My team at Pinstripe Marketing and I are pleased to sponsor the May Legal Marketing Association luncheon roundtable.
While most of the organization’s luncheons feature an industry speaker, we often find that we get the most out of the discussions with one another. It is a challenge to stay on top of the changes going on [...]

Florida State University wins regional National Student Advertising Competition

Florida State University’s Arrowhead Advertising team won the 4th District American Advertising Federation’s National Student Advertising Competition in Tampa on April 30th. This is the fourth year in a row and seventh time in the last ten years that FSU has won the competition to represent the 4th District in the national competition.
Each year, a [...]

Crislip Arcade/600 Block Grand Re-Opening

Block party celebrates renovated Crislip Arcade in downtown St. Petersburg
The reopening of Crislip Arcade

Women in Technology

I discovered a great organization tonight!  Women in Technology (WITI) has apparently been around for quite a while, but I had never heard of them (shocker - I thought I was already a member of everything).  I received a LinkedIn invitation for the March meeting, and since the speaker was VP of Marketing & Channels [...]

Connecting with Tampa Bay’s Innovators

I am honored that the Tampa Bay chapter of the Product Development and Management Association asked me to speak at their March meeting. We’ll be discussing Online Reputation Management (ORM) and how to leverage social media.
If you’re in product management or just want to be a smiling face in the audience, please join us!
March 22, [...]