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	<title>Ginger Reichl</title>
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	<link>http://gingerreichl.com</link>
	<description>News and Observations</description>
	<pubDate>Tue, 09 Mar 2010 04:06:09 +0000</pubDate>
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		<title>More new neighbors!</title>
		<link>http://gingerreichl.com/2010/03/06/more-new-neighbors/</link>
		<comments>http://gingerreichl.com/2010/03/06/more-new-neighbors/#comments</comments>
		<pubDate>Sun, 07 Mar 2010 03:27:36 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Public Service]]></category>

		<category><![CDATA[Crislip Arcade]]></category>

		<category><![CDATA[St. Pete art]]></category>

		<category><![CDATA[St. Petersburg re-development]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=503</guid>
		<description><![CDATA[We&#8217;re roughly a month away from the official grand opening of the 600 Block / Crislip Arcade, and our new neighbors are making it look fantasic!  The St. Pete Times has noticed and is continuing to follow the progress. Here is the latest story:
Crislip Arcade revitalization rooted in art

    

	]]></description>
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		<item>
		<title>Tampa Bay Marketing Spotlight - Nicole Longo</title>
		<link>http://gingerreichl.com/2010/03/01/tampa-bay-marketing-spotlight-nicole-longo/</link>
		<comments>http://gingerreichl.com/2010/03/01/tampa-bay-marketing-spotlight-nicole-longo/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 05:15:28 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Fun Stuff]]></category>

		<category><![CDATA[Nicole Longo]]></category>

		<category><![CDATA[St. Petersburg cupcake bakery]]></category>

		<category><![CDATA[Tampa Bay Marketing Spotlight]]></category>

		<category><![CDATA[The Cupcake Spot]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=496</guid>
		<description><![CDATA[I&#8217;ve had the good fortune of knowing Nicole Longo for nearly 10 years. She was one of the people I admired most when we worked together in the marketing department of Tech Data.
I wasn&#8217;t surprised when she left to start her own successful PR firm. I was shocked  when she gave that up to [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/03/01/tampa-bay-marketing-spotlight-nicole-longo/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pinstripe Marketing President Presents Marketing Seminar for Architects</title>
		<link>http://gingerreichl.com/2010/02/18/pinstripe-marketing-president-presents-marketing-seminar-for-architects/</link>
		<comments>http://gingerreichl.com/2010/02/18/pinstripe-marketing-president-presents-marketing-seminar-for-architects/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 03:39:56 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Associations]]></category>

		<category><![CDATA[AIA Tampa Bay]]></category>

		<category><![CDATA[marketing speaker]]></category>

		<category><![CDATA[Pinstripe Marketing]]></category>

		<category><![CDATA[Tampa Bay architecture marketing]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=469</guid>
		<description><![CDATA[Pinstripe Marketing president, Ginger Reichl, is the first presenter in a series of roundtable workshops for firm principals hosted by the Tampa Bay chapter of The American Institute of Architects (AIA). Her presentation, entitled Building the Brand: Tools for Marketing Your Architecture Firm, is a guided discussion about the power of developing a distinct brand [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/02/18/pinstripe-marketing-president-presents-marketing-seminar-for-architects/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Striving to be digitally distinct</title>
		<link>http://gingerreichl.com/2010/02/17/striving-to-be-digitally-distinct/</link>
		<comments>http://gingerreichl.com/2010/02/17/striving-to-be-digitally-distinct/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 02:30:48 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Digitally distinct]]></category>

		<category><![CDATA[online reputation management]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=467</guid>
		<description><![CDATA[Well how about that! After years of giving advice about personal branding and presentations about managing online reputations, it looks like I&#8217;ve done a pretty good job of doing it for myself.
A friend shared a newsletter from Reach Personal Branding that reinforced many of the concepts I include in my presentations. On their site, I [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/02/17/striving-to-be-digitally-distinct/feed/</wfw:commentRss>
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		<item>
		<title>This one is for the birds (and dogs, and cats, and rabbits, and&#8230;)</title>
		<link>http://gingerreichl.com/2010/01/26/this-one-is-for-the-dogs-and-cats/</link>
		<comments>http://gingerreichl.com/2010/01/26/this-one-is-for-the-dogs-and-cats/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 17:20:10 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Public Service]]></category>

		<category><![CDATA[Ginger Reichl]]></category>

		<category><![CDATA[SPCA Tampa Bay]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=472</guid>
		<description><![CDATA[I am so excited to learn that I was elected to the board of directors for SPCA Tampa Bay - the only open door shelter in Pinellas or Hillsborough Counties. This is an amazing organization that accepts any animal, including animals that other shelters must turn away.
While I&#8217;ve always been generally aware of SPCA, I got to [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/01/26/this-one-is-for-the-dogs-and-cats/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Resolve to devote quality time to your customers</title>
		<link>http://gingerreichl.com/2010/01/20/resolve-to-devote-quality-time-to-your-customers/</link>
		<comments>http://gingerreichl.com/2010/01/20/resolve-to-devote-quality-time-to-your-customers/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 03:20:02 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[client service]]></category>

		<category><![CDATA[Professional service]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=500</guid>
		<description><![CDATA[Imagery of the passing year as a weary old man, and the coming 12 months as a smiling toddler, are common. For businesses, the symbolism is especially appropriate. As a healthy child should develop into maturity, business owners hope each new year brings growth to their companies.
And business growth is often predicated on marketing. While [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/01/20/resolve-to-devote-quality-time-to-your-customers/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Welcoming new neighbors</title>
		<link>http://gingerreichl.com/2010/01/19/welcoming-new-neighbors/</link>
		<comments>http://gingerreichl.com/2010/01/19/welcoming-new-neighbors/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 03:07:11 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Public Service]]></category>

		<category><![CDATA[Crislip Arcade]]></category>

		<category><![CDATA[St. Pete art]]></category>

		<category><![CDATA[St. Petersburg re-development]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=465</guid>
		<description><![CDATA[We had a quick meeting this afternoon to welcome some of our new neighbors to the  block! I haven&#8217;t posted anything about the Crislip in a while, but the progress has been fantastic. What started as a simple exterior clean up project to make the block look better has developed into an amazing redevelopment initiative. [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/01/19/welcoming-new-neighbors/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Lawyers: Post successes at your own risk</title>
		<link>http://gingerreichl.com/2010/01/15/read-about-my-success-at-your-own-risk/</link>
		<comments>http://gingerreichl.com/2010/01/15/read-about-my-success-at-your-own-risk/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 05:14:27 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[law firm marketing]]></category>

		<category><![CDATA[Tampa Bay legal marketing]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=445</guid>
		<description><![CDATA[The Florida Bar has thrown a monkey wrench into legal marketing once again. Web sites have been treated as &#8216;information upon request&#8217; for years, but the Supreme Court has decided that they must now comply with the advertising rules. Recognizing some of the confusion the new rule has caused, the Bar requested a six month [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/01/15/read-about-my-success-at-your-own-risk/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Time to get in the spirit: Appreciating clients during the holidays</title>
		<link>http://gingerreichl.com/2010/01/07/time-to-get-in-the-spirit-appreciating-clients-during-the-holidays/</link>
		<comments>http://gingerreichl.com/2010/01/07/time-to-get-in-the-spirit-appreciating-clients-during-the-holidays/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 12:05:42 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[client service]]></category>

		<category><![CDATA[professional service marketing]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=443</guid>
		<description><![CDATA[As the holidays approach, we usually think about special connections with other people. We commonly think of friends and family first, but other relationships &#8212; even those of a commercial nature &#8212; may be very important as well.
Providers of professional services are unique in the level of intimacy they have with their clients. That’s why [...]]]></description>
		<wfw:commentRss>http://gingerreichl.com/2010/01/07/time-to-get-in-the-spirit-appreciating-clients-during-the-holidays/feed/</wfw:commentRss>
		</item>
		<item>
		<title>More things I&#8217;d like to forget about 2009</title>
		<link>http://gingerreichl.com/2009/12/29/more-things-id-like-to-forget-about-2009/</link>
		<comments>http://gingerreichl.com/2009/12/29/more-things-id-like-to-forget-about-2009/#comments</comments>
		<pubDate>Tue, 29 Dec 2009 13:44:02 +0000</pubDate>
		<dc:creator>Ginger</dc:creator>
		
		<category><![CDATA[Fun Stuff]]></category>

		<category><![CDATA[Rants]]></category>

		<guid isPermaLink="false">http://gingerreichl.com/?p=441</guid>
		<description><![CDATA[
Try JibJab Sendables® eCards today!


    

	]]></description>
		<wfw:commentRss>http://gingerreichl.com/2009/12/29/more-things-id-like-to-forget-about-2009/feed/</wfw:commentRss>
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