Ginger Reichl

Pinstripe Marketing president, Ginger Reichl, is the first presenter in a series of roundtable workshops for firm principals hosted by the Tampa Bay chapter of The American Institute of Architects (AIA). Her presentation, entitled Building the Brand: Tools for Marketing Your Architecture Firm, is a guided discussion about the power of developing a distinct brand [...]

I’ve been doing a lot of presentations about social media, web 2.0 and online reputation management lately. After 50 minutes of running through the design of a social media strategy, policies and a variety of executions, I inevitably get the question, “How do you keep up with it all?”
The short answer is that we make [...]