Ginger Reichl

I’ll be delivering my Online Reputation Management (ORM) presentation to the Trial Law Section of the St. Petersburg Bar Association on Wednesday, May 12th.
Lawyers have a unique challenge when it comes to ORM and using social media. With the rules imposed by the Florida Bar and other professional codes of conduct, they have to be [...]

I am honored that the Tampa Bay chapter of the Product Development and Management Association asked me to speak at their March meeting. We’ll be discussing Online Reputation Management (ORM) and how to leverage social media.
If you’re in product management or just want to be a smiling face in the audience, please join us!
March 22, [...]

Well how about that! After years of giving advice about personal branding and presentations about managing online reputations, it looks like I’ve done a pretty good job of doing it for myself.
A friend shared a newsletter from Reach Personal Branding that reinforced many of the concepts I include in my presentations. On their site, I [...]

I’ve been doing a lot of presentations about social media, web 2.0 and online reputation management lately. After 50 minutes of running through the design of a social media strategy, policies and a variety of executions, I inevitably get the question, “How do you keep up with it all?”
The short answer is that we make [...]